Some brands follow fashion. Some become part of it.

Since 1974, Double Bull has dressed generations of Indian men, growing from a shirt brand of its time into a name associated with good fabric, sharp style, and the changing character of Indian menswear.

Through the years, Double Bull found its place in wardrobes and in popular culture, with campaigns featuring some of the most recognizable faces of Indian cinema. But beyond the campaigns was something more enduring: an understanding of what men wanted to wear, and how they wanted to feel in it.

Today, that legacy enters a new chapter.

Under the Manodra family, Double Bull is being reimagined for the modern Indian man, bringing together five decades of experience with a fresh perspective on design, quality, comfort, and style. From the workday to the weekend. From everyday essentials to occasions worth dressing up for.

Because while fashion keeps changing, good menswear never goes out of style.

Since 1974. Still moving forward.

Double Bull, Menswear with a legacy. Designed for what’s next.